Now booking founding brand partners

Where Paws Meet Personality!

StarlaPlusSeven turns everyday multi-dog chaos into scroll-stopping comedy. One star, seven partners-in-crime, and a repeatable format built for brand partnerships and merch — not just another cute pet clip.

Join the Waitlist See the Format

8-dog ensemble cast Brand-ready format Merch built in

Two of the StarlaPlusSeven crew mid-chase on a dirt trail

Multi-Dog Chaos Comedy

Our own repeatable format

6 → 45

Brand deals / month by Year 3

Starla, the striking blue-eyed husky at the center of StarlaPlusSeven

Our Story

It started with one dog. Now there are eight.

Every feed is full of a single, impossibly cute dog doing a trick. We asked a different question: what happens when you point the camera at an entire pack? StarlaPlusSeven leans into unique storytelling and the natural appeal of our lovable cast to capture audience attention — and to give brands and merch partners something worth showing up for.

We're built for pet owners and animal lovers aged 18–45 who already live in pet content on social media — and who want products that make life better for the dogs they love.

Competitive Positioning

Not just another cute dog account

We looked at where the biggest names in pet content leave gaps open — and built StarlaPlusSeven to close them.

Solo Personality Accounts

e.g. Doug the Pug, Jiffpom

One dog, one storyline — content hits a ceiling fast
No repeatable format, just recurring cuteness
Hard to scale into an ensemble brand universe

Platform Creator Funds

e.g. TikTok Creator Rewards Program

Revenue entirely dependent on one platform's algorithm
Payouts fluctuate with policy changes, out of your control
No owned merch or direct brand relationships

StarlaPlusSeven

Multi-Dog Chaos Comedy

Ensemble cast of 8 dogs = infinite storylines, not one
A named, repeatable format brands can sponsor by segment
Diversified revenue: sponsorships + merch + affiliate, not one payout source

The Chaos Format

One niche, four repeatable segments

We don't chase generic pet cuteness — we own a specific, repeatable comedy format that fans anticipate and brands can sponsor by name.

SEGMENT 01

The 5 O'Clock Feeding Frenzy

Our signature daily ritual — eight dogs, one kitchen, zero chill. The recurring segment fans set alarms for.

SEGMENT 02

Who Stole the Sock?

A whodunit mini-episode every week. Evidence, suspects, and a dramatic reveal starring whichever crew member looks guiltiest.

SEGMENT 03

Group Zoomies

Slow-motion chaos montages set to the crew's own running gags — endlessly shareable, endlessly rewatchable.

SEGMENT 04

Guess That Dog

A guessing-game format designed for brand integrations — sponsors pick the prize, the crew brings the chaos.

Behind the scenes at StarlaPlusSeven HQ, cozy set with string lights

Built for series, not one-off clips

Every segment is designed to repeat, evolve, and build an audience week over week — so brand integrations feel native to a format fans already love, instead of a one-time paid post.

Meet the Crew

Starla, plus seven partners in chaos

Eight distinct personalities, one household, endless storylines.

Starla

The Star

Blue-eyed, dramatic, always mid-monologue. Self-appointed director of every scene.

Waffles

The Escape Artist

Has strong opinions about sweaters and even stronger opinions about fences.

Biscuit

The Stunt Double

Professional napper, reluctantly recruited for every high-speed chase scene.

Duchess

The Hype Woman

Believes every Tuesday is a party. Confetti is the evidence.

Ziggy

The Coordinator

Herds the entire cast — including the humans holding the cameras.

Sir Wigglesworth

The Gentleman

Impeccable manners for the first thirty seconds of every episode.

Nugget

The Wildcard

Smallest member of the pack, biggest opinions about everyone else's snacks.

Petal

The Gift-Giver

Brings a present to every scene. It is, without exception, someone's shoe.

For Brands

Partner with the pack

We run a limited number of brand sponsorship and merch-collaboration slots every month, blending three revenue streams so partners see performance from more than one angle:

Micro-influencer sponsorships
$300–$800 per integration
Co-branded merch margin
Limited-run drops tied to fan-favorite segments
Affiliate & creator-fund payouts
An additional, diversified layer on top of direct deals

Become a Founding Partner

Our partnership roadmap

Brand sponsorship & merch deals, per month

Today

Founding partner slots / mo

Year 1

projected

Year 2

projected

Year 3

target / mo

Illustrative growth roadmap based on our current 6-deal/month pace and Year 3 target of 45 deals/month. Figures represent goals, not audited results.

Social Proof

What the pack's partners are saying

Illustrative quotes from fictional sample partners and fans.

“We sponsored one 'Guess That Dog' episode as a trial. The engagement on that single integration outperformed three months of our own paid social.”

Jordan Reyes

Founder, Trailhead Pet Co. (fictional)

“The 'Who Stole the Sock?' merch drop sold out in under a day. Having a repeatable format meant we could plan our next collab before the first one even shipped.”

Amara Chen

Partnerships Lead, Furlong Supply Co. (fictional)

“I don't follow pet accounts. I follow this pack. Eight distinct personalities and I somehow have a favorite arc for each of them.”

@chaosdogmom

Community member (fictional)

FAQ

Questions, answered

StarlaPlusSeven is a multi-dog comedy series starring Starla and her seven partners-in-chaos. Instead of one dog doing cute tricks, we run a repeatable ensemble format — recurring segments, running gags, and an ever-growing cast — built for brand partnerships and merch, not just views.

Solo-dog accounts hit a ceiling — one personality, one storyline. We niche down to Multi-Dog Chaos Comedy: an ensemble cast means infinite storylines, a repeatable weekly format brands can sponsor by name, and revenue that doesn't rely on a single platform's algorithm or creator fund.

Join the waitlist and select that you're reaching out on behalf of a brand. We run a limited number of sponsorship and merch-collab slots each month across micro-influencer-style integrations, co-branded merch drops, and affiliate placements inside our episodes.

Yes — limited-run drops tied to fan-favorite bits from the crew (think 'Who Stole the Sock?' tees and Starla enamel pins). Waitlist members get first access before drops go public.

We're building the full weekly release calendar ahead of launch. Waitlist members get the schedule first, plus behind-the-scenes cuts you won't see anywhere else.

Nothing spammy — just an occasional email when we open access, drop merch, or open a new batch of brand partnership slots. You can unsubscribe any time.

Limited founding spots

Join the pack before the chaos goes public

Get first access to new episodes, merch drops, and founding brand-partner slots — no spam, just paw-some updates.

By joining, you agree to receive occasional email updates. Unsubscribe any time.